Marketing Music Content

How To Create a Spotify Pre-Save Playbook

Here's a step-by-step guide to creating a landing page for fans to pre-save your release on Spotify.

Step 1: Select Accounts

Select the Spotify account you want to use for this campaign.

Step 2: Customize Landing Page

  1. Enter the title for the Spotify Pre-Save.
  2. Describe any details for your Spotify Pre-Save.
  3. Enter the Unlock button text.
  4. Upload an image for your landing page .
  5. Select a light or dark theme.
  6. Choose a button color.
  7. Upload a custom background image.

Step 3: Setup Pre-Save

  1. Enter the URI of your unreleased Spotify track or album.
  2. Enter the title of your unreleased Spotify track or album.
  3. Enter the date at which your track or album goes live on Spotify.
  4. Describe what fans need to do to pre-save your track.

Step 4: Activate Playbook

  1. Give your playbook a name for your reference. ToneDen will provide you with Playbook results under this name.
  2. Once your playbook is ready, select "Launch Playbook" and you are good to go.


Contents

How to Create Music Playbooks
Creating Your First Music Ad Campaign
Independent Artist Marketing
Album Marketing Campaign Strategy
How To Create a Spotify Pre-Save Playbook