A Spotify Pre-Save Campaign can be used to get fans to save your track or album before it's released. By offering your fans a downloadable file, coupon code, or private link, you incentivize saving your track or album.
Step 1 - Create a New Campaign
Create a new campaign and select "Create a Social Unlock."
Then, select the type of item you'd like people to unlock. Choose "Get people to unlock a downloadable file." Note: You won't need to include a downloadable file. Select this option just to get to the next step.
Step 2 - Add Text
Add your song title in the "Customize Title" section, your artist name in the "Download Description (Optional)" section, and change the "Unlock Button Text" to "Pre-Save." Your preview will display what your fans initially see when they go to your Pre-Save.
Step 3 - Choose an Action
Choose the action you'd like your fans to perform. For your Pre-save campaign, select "Save Unreleased Track." Then, enter the track's URI, title, and release date.
Step 4 (Optional) - Embed
With Lasso, you can place a widget with your Pre-Save anywhere on the web. For more information on Lasso and how to install it, head here.
Step 5 - Review
The fifth menu will automatically review your information. If you're satisfied with your social unlock, click "Launch Campaign." This will generate a URL to your Social Unlock page. Share the URL with your fans to have them enter your Spotify Pre-Save campaign.
Step 6 - Share the URL
ToneDen will generate a URL to your new Social Unlock page. Share the URL with your fans to have them enter your Spotify Pre-Save campaign! That's it!