event playbook

Event Flash Sale Playbook

  • Launch an ad to build engagement around your flash sale
  • Increase ticket sales by sending fans a discount code via Messenger
  • Grow your Facebook Messenger subscriber list

Run a flash sale for an event to boost ticket sales and grow your Facebook Messenger subscriber list.

Increase ticket sales

Flash sales are promos that let fans buy event tickets at a discount for a limited window of time. They're easy ways to drive excitement—and sales! Typically, flash sale purchases use special discount codes or links.

Drive more engagement

The Event Flash Sale Playbook makes it simple to deliver those discount codes. We build a campaign encouraging people to message your Facebook page if they're interested in a flash sale. After a fan engages with the post, they gets an automated message with the code and a link to the ticketing page.